Lash Nutrition - The Mascara is Named
This name came to me while I was brushing my teeth. (Yeah okay, maybe that was too much information). But it fits. The main goal of developing this mascara was to create a color mascara that was actually good for lashes, one that could 'feed' or nourish lashes while functioning as a mascara.
Lash Nutrition Mascara.
Makes sense, don't you think?
The Nutritional Ingredients
For softening and conditioning: castor oil, jojoba, stearic acid, glycerineFor nourishing and encouraging growth: panthenol, caffeine, plant proteins (wheat and corn)
For texture, structure and hold: carnuba wax, carraghenen
For color: activated charcoal mixed with iron oxides
Previous Posts on The Development of this Mascara
The Ultimate Mascara - we have a WinnerBatch 4-ish
The Batch 2 Disaster: One Step Forward...
Batch 3: The Ultimate Mascara Take 3
Batch 2: The Ultimate Mascara Quest, batch 2
Batch 1: The Ultimate Mascara Quest, Batch 1 - Epic Fail
The Ultimate Mascara Quest Begins